Do You Dare Titles

To create the animated titles such as the ones used for quotes and reviews as well as the ‘Do you dare’ titles, I used Adobe After Effects CS5.5

Below is an image of my After Effects project. I used a series of white solids with a visual noise on them like the ones I analysed in Paranormal Activity 2. I then made the solids just 1 frame in length and scattered them making it seem like a strobe effect on the shot.

I also used a distortion effect on the text layer itself which causes it to shake and then be thrown from the screen. This gives the title a much more energetic feel to it.

The idea of these titles was to engage the audience. It asks a rhetorical question, ‘Do You Dare?’ As I analysed in the Paranormal Activity trailers, addressing the audience is a very good use of marketing.

As you can see below, the composition settings for the title has to match the project settings for the final edit. This caused me a problem initially as I didn’t check they were the same and I ended up with a title animation which didn’t fit in the project. When exporting the animation, I used a 'Quicktime' plug-in to produce a high quality output.